Pest Control
25% of pest control calls go unanswered. Each missed call costs an average of $250. Capta answers every one, books the appointment, sends an SMS confirmation, and follows up — 24/7, in English and Spanish.
High call volume, especially in season
Customers are freaked out and want someone NOW (bed bugs, scorpions, rats)
Recurring service plans are the real money — need to convert first call to subscription
Competitive market — if you don't answer, the next guy on Google does
2
Missed calls/day
$250
Avg job value
$2,750
Lost revenue/mo
6x
ROI on Capta
Maria pays for herself after just 2 answered calls that would have been missed.
Capta is trained on pest control terminology, services, and pricing. Capta answers calls, books appointments, sends SMS follow-ups, and speaks your customers' language — literally.
Every missed call is one of these jobs going to your competitor.
An answering service picks up the phone. An automation consultant charges $5K to set up Zapier. Capta does both — out of the box, for $497/mo.
SMS Appointment Confirmations
Automatic bilingual text after every booking — no manual follow-up needed
Review Requests via SMS
Auto-sends review solicitations after completed jobs to build your reputation
Emergency Technician Dispatch
Detects urgent calls and immediately texts your on-call tech with job details
Automatic Lead Scoring
Every caller is scored and ranked so you prioritize the highest-value callbacks
SMS Cancel & Reschedule
Customers text CANCEL or RESCHEDULE to manage their own appointments
Revenue Attribution & Reporting
See exactly how much revenue Capta generates — cost per lead, ROI, and job breakdown
Spring/summer bug season, fall rodents. During peak season, call volume spikes 2x — that's when you need Capta most. Capta handles unlimited concurrent calls, auto-books appointments, sends confirmation texts, dispatches your crew, and scores every lead — without breaking a sweat.
Free for 14 days, then $497/month. Unlimited calls, SMS automation, scheduling, lead scoring, and CRM — bilingual.
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